Fiesta dinnerware: durable ceramic, dishwasher safe, microwave oven safe, and lead-free. Some of these items are no longer available, some are still available in open stock, and some are available at steep prices.
The company was known as the Homer Laughlin China Company (HLCC) until 2020, when it sold its food service divisions, along with the Homer Laughlin name, to Steelite, a British tableware manufacturer. HLCC in turn rebranded itself as the Fiesta Tableware Company, retaining its retail division, prominent Fiesta line, factories and headquarters in Newell, West Virginia.
As an early Homer Laughlin Company brochure said:
"COLOR! that's the trend today ..." and it went on to say, "It gives the hostess the opportunity to create her/his own table effects ... Dinner plates of one color, dessert plates of another, with contrasting bowls ... it's FUN to set a table with Fiesta!"
Fiesta Dinnerware in the 2000’s
As Fiesta begins to flourish in the retail sector and the Homer Laughlin China Company becomes a leading force in the foodservice china industry, the aging factories undergo many changes. From 2002-2005, state-of-the-art computerized kilns are installed throughout plants 6, 7 and 8. Much-needed new forming and glazing equipment is installed and a self-contained "plant within a plant" is built at plant 8. The Homer Laughlin China Company prepares to enter the new millennium as the industry leader in both the foodservice and retail businesses.